Readings beautiful bridal boutique, selling designer gowns by Essense, Stella York, Mori Lee, Sincerity, Enzoani & others. Book your one to one bridal appointment 0118 957 5115.
Pricing & Costs

Prices start at


Products and Services

High Street Retailer
Last-Minute Orders
Bridesmaid Dresses
Appointment Only
Wedding Dresses
Physical Shop / Studio
Bridal Boutique
Full Description
We have been looking after brides for nearly 30 years now and we know a thing or two about bridal gowns! We have a collection of over 200 gowns by top award winning designers including: Stella York, Essense of Australia, Mori Lee, Enzoani Sincerity and more! Our friendly and professional team will look after you every step of the way, from booking your appointment right through to the final alteration of your gown. We offer a full in house fitting and alterations service so there's no need to worry about moving your dress around and trying to find a seamstress - we have it all here under one roof! We are members of the prestigious Retail Bridalwear Association which means that the deposit you pay on your dress is safe - it is underwritten for you! They have inspected our store to make sure we are properly run, insured, credit worthy and that we operate best practices. You can rely on us!

Personal Message from the Manager

Name of Wedding Contact: Stephanie
Welcome! Please do come and see us! We have a stunning, comfortable, air conditioned bridal store located in the very centre of Reading in Berkshire. We carry a vast selection of wedding gowns by award winning designers, in a variety of sizes. Our prices are on average £1000 - £2500 (but we do sell our ex sample dresses at fab prices - average £500!) Call 0118 957 5115 to book your appointment or email us:


No. of Weddings Hosted
Between 10 and 30
Public Liability Insurance
Happy couple Married on March
March 2019
Samantha Sirman  19 hours ago What a Stunning shop Bride to Be is, after all the shops i had been to before hand, this one was just something else. The shop had a very relaxed, welcoming feel to it. Emma who helped me choose my dream dress was so lovely, friendly and new exactly what she was doing. Im just over the moon with it. Thankyou so much x
Jordan Probert
Happy couple Married on March
March 2019
Amazing customer Service!
Absolutely amazing customer service! My dress is just to die for. Nothing was to much... I can't wait to revisit for my fittings. Thank you so much
Claire Freeman on Google
Happy couple Married on February
February 2019
So glad I visited!
Bride to be was the first shop I visited and I'm so glad it was. As soon as you walk in the atmosphere is lovely and welcoming. Emma (Em) helped me and straight away knew what dresses to put me in. The first one I and my team absolutely loved but we carried on to be sure. Nothing was too much trouble and the guidance and reassurance put me completely at ease. Having tried on a good range of dresses we all knew dress number one was THE dress. I wanted to be sure so we agreed to go and have some food to think it over. There was no pressure from anyone at all and it was appreciated this was a big decision. Needless to say later on we returned and said yes to the dress! The team were all excited for me and clearly truly care about their clients. As Emma was in appointments she kindly introduced me to Dawn and Stephanie who let me step into my dress one last time before my measurements and order went in. I honestly can't thank the team enough. I was a little daunted going in but they make the experience wonderful and very special. Thank you so much ladies!
Anna Heywood via google
Happy couple Married on February
February 2019
Beautiful, kind, friendly and honest!
Tara Hunter on google
Happy couple Married on February
February 2019
A massive thank you!
Just like to say a massive thank you to Emma who helped me along with my mum chose the perfect dress. Emma was very patient with me trying on lots of dresses that were all beautiful and finding the right dress for me which went on and off 5 times and giving great advice along with it when choosing such a big part of your day! I can't wait to see my own dress at the end of May. Many thanks again Tara ❤️
Holly Middleston
Happy couple Married on November
November 2018
Fantastic experience
Fantastic experience, lovely professional staff who know their stuff! & lovely shop with tonnes of dresses! Best bridal shop I’ve visited.. felt confident in the hands of the staff & most importantly, bought my dress! Thank you 🥂🎉
Location & Contact Details


106-107 Broad Street, Reading, Berkshire, RG1 7QA, England

Travel Notes

Follow signs to 'Broad Street Mall'. Our indoor shopping centre has its own indoor carpark. If you park on the top floor of the car park you can get in the lift and come down to level 1. Bride To Be is located next to the lift! x

Nearest Town


Nearest Motorway & Junction

M4 Junction 10

Nearest Train Station


Nearest Airport


Follow This Supplier On

Press & Awards

Press & Awards (1)

Bridal Buyer

Accreditations / Associations (1)


Industry Awards (1)

You and your wedding Finalists 2015, The Bridal Buyer Awards UK Finalists 2018,

What is your most memorable wedding?

We love a Royal wedding! Everything in the shop stops, bubbles are poured out and staff and customers alike gather around the television to watch the royal wedding unfold!

Describe your style in 5 adjectives.

Modern, fun, passionate, happy, professional

What about your business are you most proud of?

Our beautiful store and our massively experienced staff - oh and our stunning dresses *sigh*!

What is your No. 1 wedding planning tip for couples?

start at least one year before and keep calm - it's YOUR day, so have what you want, not what your besties and your Aunty want - what YOU want!

Describe your typical process with a couple.

The bride books an appointment with the store after looking at our website When you have chosen your dress, you pay 50% as a deposit and the dress gets made. (this typically takes approx 5 months) Once the dress has arrived into store, you come in and try your special gown on!! You then pay the other 50%. An appointment is made with our in store fitting team and your dress will be altered to ensure a perfect fit (this is an extra charge).

What do you love most about your job?

Meeting the lovely brides

What is your favourite style of wedding dress?


What is the best way to incorporate "Something Blue" into the wedding outfit?

a garter or shoes

What is your favourite wedding dress of all time?

Ian Stuart 'Flowerbomb'