The Unconventional Florist

Stripped back, authentic and a little earthy is our signature style, or some might say 'Imperfectly Perfect' We work with the seasons sourcing in-season blooms to create beautiful bouquets and decor
Pricing & Costs

Prices start at


Products and Services

Last-Minute Orders
Greenery Hire
Complete Styling Service
Chair Covers
Pre-Wedding Consultation
Decorative Hire / Props
Full Description
FUTURE THE FUTURE IS GREEN Communication is key to successful collaboration and creativity... we understand as a modern couple you are juggling planning a wedding, work and family.. therefore we try to keep everything simple... . Our consultations are the perfect place to start your wedding planning, we work with couples on a one to one basis and make sure that their floristry and styling fully reflects the day they have wished for. We can work to most budgets so please come say hello. The consultations are free and there is no obligation to book. ALL ABOUT YOU Weddings are the culminating event of your love, the celebration of your being, the moment of gathering where the memories of connection to self, others, and nature are made. We want you to gasp, shed a happy tear and enjoy the feeling of never wanting to put your bouquet down... well it is going to be in nearly as many images on the day as you! We will discuss colours, size, themes, ribbons, twine and explore so many ideas until you feel excited about your bouquet. We want you to fall in love with your bridal bouquet on the day and your guests to be talking about your wedding decor for years to come for all the right reasons. Media shout out, we are extremely proud to say we have featured with the pages and screens of the best wedding blogs and TV TV - BBC, Channel 4, BLOGS - Love my Dress, Rock my Wedding, Whimsical Weddings, Brides Up North, Married, Belle Bridal Magazines - Bride, Weddings, North East Wedding Magazines, Belle Bridal Magazine To mention just a few.....

Personal Message from the Manager

Name of Wedding Contact: Donna Hartley-Redfearn
Hello, Welcome to The Unconventional Floristry team page, if your a modern couple searching for a slightly different approach and love the outdoor feel.... then your in the right place and talking with the right team of talented of creatives. We love nothing more than talking about weddings, nature, festivals and how to transfer a blank canvas into something super unique - drop us a message


Year Business Was Established
No. of Weddings Hosted
More than 50
Public Liability Insurance
No. of People In Team
Jane & Rob Clayton
Married in October 2016
December 2016
Friendly Sargent Major
We got married in July 2016 at Old Horton Grange Farmhouse. As our venue wasn’t a traditional venue I hired Donna to make sure the day ran smoothly, which was the best thing I did. She took over from me 2 weeks before the day and it meant I could relax and enjoy the build-up. She took care of all the essentials and last minute issues on the day and ran everything to time like a friendly sergeant major. We had planned to have the ceremony outside and with 2 hours to go it looked like rain so everything had to be moved inside. She took control and made sure that the marquee looked amazing for when I walked in with my dad. Afterwards everyone said how smoothly the day had gone and that was all down to Donna’s hard work and attention to detail. I know we couldn’t have coped without her. She gave us the day we hoped for and we are eternally grateful to her for that.
Rock My Wedding
Wedding: December 2014
December 2016
Hexham Winter Gardens, Queen Elizabeth School.
Megan & Ben
Location & Contact Details


Chester Le Street, County Durham, England

Travel Notes

Nearest Town

Chester le Street

Nearest Motorway & Junction

A1 with exit A167

Nearest Train Station

Chester le Street

Nearest Airport


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Press & Awards

Press & Awards (7)

Belle Bridal Magazine
Brides Up North
Bride Magazine
Unveiled Magazine
Love My Dress
Whimsical Wedding Blog
Rock My Wedding,

Accreditations / Associations (1)

UKWP & Mioee

What is your most memorable wedding?

Every wedding is memorable! I can normally tell you the venue, colour scheme and details of a couples wedding years after the event.

Describe your style in 5 adjectives.

Natural Wild Authentic Unique Personal

What about your business are you most proud of?

Working in the wedding industry is challenging with long hours, I'm really proud of the couple collaborations I/the team has worked with and on..... every wedding is a fresh challenge and to be able to bring a smile, joy and emotion to a couples special day is such a privilege.

What is your No. 1 wedding planning tip for couples?

Sounds boring but set a budget, a budget that you feel comfortable saving and spending.....

What is your favourite personal touch you have seen at a wedding?

I'm a complete sucker for the personal touch, outdoor or alternative weddings I simply adore and to see a couple get creative with personalised touches for their guests always makes me smile.

Describe your typical process with a couple.

Unconventional is all about simplicity, why make things complicated if they dont have to be... step one take a peak at the website... step two.. book a free consultation call, step three design and quotation....... and the rest well thats all about YOU.

What is the best themed wedding you have worked at?

Now thats a difficult question its a little like "Daddy or chips".......

What are the decorative trends with brides currently?

You may have guessed "Green Weddings" and that's awesome for us as that's our thing

What is your signature finishing touch?

The finer detail no matter what that is...

What decoration do you think every wedding needs?

I don't believe there is a must-have!! JUST BE YOU

Bridebook Benefits

Bridebook Discount5%
Bridebook Special OfferExclusive postbox for guest cards and wishes, courtesy hire for your wedding day when Unconventional services secured.