Louise Goodson Makeup Artist

Louise is a freelance Bridal Makeup Artist, specialising in natural, effortless makeup for the modern bride and bridal party. Based in Hertfordshire, I cover the South-East, London, and beyond.
Pricing & Costs

Pricing for suppliers

Prices Start at

Products and Services

Make-Up Artists
Stay Through Reception
Beauty Salons
Stay Through Ceremony
Stay Through Dancing
Pre-Wedding Trial
Pre-Wedding Consultation
Mobile Services
On the Day Services
Full Description
I love to create makeup looks that are effortless, natural, and modern. With a focus on flawless glowing skin and gorgeously defined eyes using a carefully curated kit of luxury cruelty-free brands. I will collaborate with you to find the perfect look suited to your individual style and vision - ensuring you look and feel amazing on your wedding day. ​ With twelve years of experience working within the makeup industry including many beautiful brides and private clients, I have also worked in film, television, fashion, music, events, and for retail brands such as Content Beauty, Inglot, and Space NK. I trained at Christine Blundell Makeup Academy (CBMA), London - where I specialised in make-up & hairstyling for film and television. ​I have a passion for natural & organic beauty and well-being. I carry as many natural, organic and ethical brands in my kit as possible. Brands I love to work with include RMS Beauty, Ilia, and Vapour alongside luxury cruelty-free brands such as Charlotte Tilbury & Hourglass. This approach to natural skincare & makeup has had a big influence on my makeup style – believing in less is more. ​My bridal makeup service is available for weddings in the UK (I regularly cover London, Hertfordshire, and the South East) as well as destination weddings. I love to travel and have worked on weddings in far-flung places such as New Zealand and Egypt! ​I am also available for shoots, film & TV work, special events, and makeup lessons.

Personal Message from the Manager

Name of Wedding Contact: Louise Goodson
Please get in touch to make a booking request or for further details. I look forward to hearing from you.


Year Business Was Established
No. of Weddings Hosted
Between 30 and 50
Public Liability Insurance
No. of People In Team
Happy couple married in November
November 2021
I felt like a superstar!
A big thank you for doing my wedding day makeup. I felt like a superstar!
Wedding: September
November 2021
Thank you again Louise for the amazing make up!
Thank you again Louise for the amazing make up! You made me feel and look very glamorous. I felt like a Hollywood star! You were brilliant at the make up trial and on the wedding day. You immediately made me feel comfortable and you talked me through everything as we went along. I was nervous about make up prior to meeting you, as I don’t usually wear much. But you kept my make up natural……which is exactly what I wanted. Thanks for helping to make my day so special! x
Happy couple married in September
September 2017
I will be recommending you to everyone I Know who
Hey Louise. My make up was amazing and I felt amazing all day! That mac powder was literally the saving gracing. I am recommending to everyone from now on. Thank you for being so patience and calm on the day also! My mum also sends a massive thank you as you were perfect with her. Fear not I will be recommending you to everyone I know who needs a make up artist! Imogen x x x
Happy couple married in August
August 2017
Thanks so much for everything - everyone looked st
Thanks so much for everything - everyone looked stunning! I'm just about recovered and back to work today. We had an amazing time! You did an amazing job on the make up and it stayed put despite the fact that I spent most of the night on the dance floor.
Happy couple married in August
August 2017
Louise was absolutely fantastic!
Louise was absolutely fantastic! My skin ended up not looking great the morning of the wedding and Louise was just amazing and firstly calmed me down and secondly making me feel amazing! Am so grateful to her for everything! I truly felt my best!
Happy couple married in July
July 2017
Thanks for making me feel like a million dollars
Just wanted to say a huge massive thanks for making me feel like a million dollars on my wedding day. I was super nervous before the trial as I don't wear make up ever and always think I look silly with it but I've never felt so sure about a decision, I loved it so much and you were so patient and knowledgeable too. On the day I couldn't have asked for more perfect hair and make up, it looked amazing and I felt great so thank you so much. It also lasted all day and evening with no top up, spare hair pins, hairspray needed! Thank you! Alice xx
Location & Contact Details


St Albans , Hertfordshire, England

Travel Notes

Travel is charged at 50p per mile for any travel outside of the M25.

Nearest Town

St Albans

Nearest Motorway & Junction


Nearest Train Station

St Albans City

Nearest Airport

Luton or Heathrow

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Press & Awards

What is your most memorable wedding?

A 5* wedding in Egypt, with 20 bridesmaids!! Super Glamorous!

Describe your style in 5 adjectives.

Beautiful, natural, glowing, effortless, chic

Describe your typical process with a couple.

After our initial communication, it is always advisable to book a makeup trial with me. I recommend booking your trial a minimum of 2-3 months prior to your wedding, once you have found your dress. At the trial, we work together to come up with your makeup look. I normally hold trials at my home in St Albans Hertfordshire, or I can travel to you (travel expenses will be charged in this case). Once the trial is completed and you would like to go ahead with booking me, a 50% deposit is required to secure me for the wedding date. I will liaise with you to come up with a timetable for makeup for you and your bridal party on the wedding morning. If any makeup is required to be purchased for the wedding day, I can assist with advising and purchasing using some of my industry discounts where appropriate. On the morning of the wedding, I will travel to the location where you will be getting ready. Then let the wedding morning fun begin! Post wedding, I love to touch base with my brides to see how their days went and I love seeing pictures of their wedding days.

What do you love most about your job?

It is really special being part of a bride's intimate wedding morning and getting them ready for one of the biggest days of their lives. It can be hectic sometimes, but it is always amazing to see everyone ready to go in their beautiful dresses. Sometimes it's hard to fight back the tears!

What is your No. 1 beauty tip for a bride?

Drink lots of water in the lead-up to the wedding, and try to reduce sugar, caffeine, and alcohol intake in the 2-3 weeks prior to the wedding. Instead load up on green juices and healthy skin foods, such as nuts, avocado, and oily fish. Start your skin prep well in advance of the wedding! If you are able to book a couple of facials (or try DIY facials at home). This will ensure your skin is already performing at its best, and the makeup won't need to work quite as hard. The makeup will just be there to enhance.

How do you keep the bride feeling calm on her wedding day?

An organised, calm presence, smiles, and lightheartedness!

What advice would you give to brides to stay looking great throughout their wedding day?

Keep your lipstick, powder or blush and a mini brush in your bag or with a bridesmaid for any touch ups throughout the day.

Bridebook Benefits

Bridebook Discount10%
Bridebook Special Offer10% Bridebook exclusive offer when booking a makeup package for bride plus three or more bridesmaids/extras