Brides of Winchester

You can be assured that the bride always takes centre stage at our boutique.
Pricing & Costs

Prices start at


Products and Services

Hats / Fascinators
Wedding Dresses
Bridal Boutique
Full Description
BoW is in the heart of the cosmopolitan city of Winchester, where brides can discover the very best of British designers, from Suzanne Neville's couture fashion statements to Charlie Brear's boho-chic styles, and everything in between. Our devoted team of consultants are 'all about the bride', with a pursuit to find the perfect style which still allows for the bride's personality to shine through. Whilst aiming for a 360* stress free bridal experience; we guide brides through the enjoyable experience of finding the perfect dress, from the very beginning of the journey to after the big day with assistance in cleaning and preserving their gown. At BOW our ethos is to run the business with the customer at the very centre of everything we do, and so, we take great care in delivering paramount value to our clients; from the labels we stock, the staff employed, the unrushed appointments to the enormous effort put in to our flourishing social media presence and an honest & kind approach to very bride who walks through our door. We are lucky to have fantastic relationships with our designers with whom we hold a number of events every year with the designer themselves attending on the day. Allowing the brides to meet the designer and talk about their vision of the perfect gown can help even the most anxious or indecisive of girls achieve their dream and version of perfection. In addition an event schedule that includes - Wedding Planning workshops, mother of the bride evenings, accessory and beauty evenings are all on offer to help the bride organise themselves and the wedding party. In summary our brand stands for integrity, honesty and outstanding customer service.


Year Business Was Established
No. of Weddings Hosted
More than 50
Public Liability Insurance
No. of People In Team
Happy couple Married on September
September 2016
I was made to feel special from the minute I...
I was made to feel special from the minute I stepped through the door at Brides of Winchester. The sales assistant gave just the right amount of guidance as we looked through some of the dresses and discussed what I liked and disliked, and she made helpful suggestions. When I couldn't find a dress that was entirely as I wanted, the assistant helped me liaise with the dress designer to create my perfect dress. The whole experience was thoroughly enjoyable.
Happy couple Married on September
September 2016
The team helped me immensely...
The team helped me immensely! I had a baby 18 weeks before the wedding and they communicated with the designer to make sure I would have plenty of time to lose the baby weight and still have a fabulous dress. I adored the dress as soon as I saw it and when Laura added the belt, I had to say yes. They were patient when the dress had to be taken in twice close to the day and I was worried it wouldn't fit but they assured me it would...and it did! BOW are fabulous, especially with a pregnant bride!
Happy couple Married on August
August 2016
The entire experience from start to finish was seamless...
The entire experience from start to finish was seamless and fun! Everyone's professionalism, honesty and kindness all added to my wedding and dress fitting feeling like the most special event of my life! I feel so lucky to have had the dress experience that I did. A holistic and end to end fantastic service!
Happy couple Married on August
August 2016
I costed many other bridal shops including designers in London...
I costed many other bridal shops including designers in London and this is hands down the best shop I visited. It is presented so beautifully and the staff are lovely and attentive. You feel like a princess walking in there and trying on all the dresses. The dress which I finally chose was picked out for me by the staff in the shop. They all have such a good eye and from talking to you they get a good idea of you personal style and know what will suit you.
Happy couple Married on August
August 2016
I went to over 50 bridal shops looking for my...
I went to over 50 bridal shops looking for my gown. I actually found the shopping process quite underwhelming until I found BOW. They were the only shop to be really up together, helpful, offered drinks, had a wonderful seating area for the family and they just made the experience really special - as it should be. Hayley, from BOW, actually chose my dress. It was everything I didn't want but when I tried it on I loved it. They really know what will suit people. BOW were a JOY
Happy couple Married on August
August 2016
I loved every expereince I had with brides of Winchester...
I loved every expereince I had with brides of Winchester and after having an operation and having to put my final fitting back they helped and reassured me the whole time. I am so glad I went to them and would recommend them to every bride Laura and Hayley are amazing people!
Location & Contact Details


81d High Street, Winchester, Hampshire, SO23 9AP, England

Travel Notes

Nearest Town


Nearest Motorway & Junction


Nearest Train Station

Winchester train station

Nearest Airport

Southampton Airport

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Press & Awards

Accreditations / Associations (1)

Member of the Retail Bridal Industry

Industry Awards (1)

2017 dresses

What do you love most about your job?

I definitely love the experience of helping someone look and feel beautiful on such a special day. Seeing the joy on their face when they find their dream dress then working with them right through their emotional journey to the big day is so rewarding. Knowing that you have had a small but key part in making someone’s wedding day that extra bit special is a huge thrill. I get really involved with our brides and enjoy using my years of experience as a wedding organiser to help them through the minefield of organising such a big day. It’s a huge honour that someone trusts you enough to put the most important dress of their life in your hands. Some of my local Brides still pop in for coffee when they are passing, it feels like they have become part of the Brides of Winchester family! I always go home at the end of the day with a big smile on my face especially if I’ve been sitting with a bride, and sometimes her groom, looking at the photos of their day.

What is the best way to incorporate "Something Blue" into the wedding outfit?

A blue ribbon sewn inside your dress